$1.07M
Raised within 3 months
12X
Increase in ROAS
We will contact you with 24 hours with more details. Stay tuned :)
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We will contact you with 24 hours with more details. Stay tuned :)
We will contact you with 24 hours with more details. Stay tuned :)
"When it comes to Facebook Ads, Porter Media delivers! Porter Media has generated very high ROAS for us and has truly gone above and beyond to make it happen with beautiful creative, on-target copy and smart A/B testing."
Citizens Coffee is an Australian cafe group with multiple locations around New York City. Established in 2016, their mission is to offer healthy food and drink and to create a social environment that welcomes everyone. Citizens Coffee partnered with Porter Media to leverage our paid acquisition strategies in raising additional capital to further scale the brand.
The objective of our partnership was to help Citizens Coffee raise $1.07M on a crowdfunding site, Republic.co. The client tasked us with delivering and executing a strategy to get attention from the right audience on a limited ad budget.
Lack of concrete strategy to promote fundraising
Limited marketing budget
Develop lean, mean marketing strategy to maximize ROAS
Conduct research on best fundraising practices
Use Republic.co’s audiences and LinkedIn outreach to target individuals most likely to be interested in the fundraising
Partner with conglomerates with past history of investing in similar fundraising
Use paid social to generate demand and boost investment hype
$1.07M Raised Within 3 Months, 12X Increase in ROAS
Before Working With Porter Media 📉
Struggled to raise significant funding with a clear roadmap or idea of how to proceed
Didn't know if the budget would be enough to secure the funding
Low return on ad spend (ROAS) that didn't meet expectations
After Working With Porter Media 📈
Raised $1.07M within just 3 months
Stayed within the client’s tight marketing budget
Stayed within the client’s tight marketing budget
all caps text
We will contact you with 24 hours with more details. Stay tuned :)
We will contact you with 24 hours with more details. Stay tuned :)
Our Partners in Growth
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How we helped Citizens Coffee secure over $1 million in crowdfunding and 12X their ROAS